My UV PATCH - LA ROCHE-POSAY

My UV PATCH - Protect your skin and adopt a safe behavior under the sun

MY UV PATCH:

THE REVOLUTIONARY WEARABLE "SUN-SAFER BEHAVIORAL" COACH Order your free patch on www.laroche-posay.com/saveyourskin THE COMFORT OF A SUPPLE, SECOND-SKIN DEVICE… The UV patch is a unique transparent adhesive containing photosensitive dyes that change color when exposed to UV rays to indicate varying levels of sun exposure.

… SO YOU CAN PEEL, STICK & FORGET! Ultra-thin, ultra-water resistant and adapted to sensitive skin, it can be worn on the back of the hand for up to three days. You can sleep, shower or swim while wearing the device - and apply your sun protection over it.

SUN EXPOSURE IS MONITORED IN REAL-TIME WITH PERFECT COMFORT & TOLERANCE. Scan the patch using the My UV Patch mobile app, which analyzes the varying photosensitive dye squares to determine the UV exposure level. Through a smart algorithm factoring in your personal data – phototype, skin type, location and weather – MY UV PATCH then provides essential information: - Advice on sun-safe behavior - When to re-apply sun cream - And even the ideal ANTHELIOS product (including SPF level).

MY UV PATCH REBOOTED TO SENSITIZE THE MOST VULNERABLE:

KIDS In order to change behaviors and protect children’s future, the key is to start young and speak to them in their language: easy and fun! Optimized scanning from any angle… perfect for little hands! Kids just want to have fun… - An augmented reality avatar interacts with user - Good daily behavior unlocks new avatar powers to keep the fun going - More risky behavior results in questions to answer correctly for a second chance at unlocking new powers